Enhanced Conversion Tracking with Gravity Forms: A Simple Guide

Free Conditional Logic Wizard using Gravity Forms

How to Be a Web Wizard with Gravity Forms

Hey, future tech geniuses! So you’ve got a cool website, but you wanna make it even cooler and see how many people are actually doing stuff on it, like filling out forms or buying things. That’s where Gravity Forms and something called “conversion tracking” come in. Let’s break it down!

What’s Gravity Forms?

Gravity Forms is like a magic wand for your WordPress website. It lets you make all kinds of forms like quizzes, surveys, or even a mini online shop. Plus, it plays nice with other cool tools like PayPal and MailChimp.

Why Should You Care About Conversion Tracking?

Imagine you’re playing a video game, and you want to know how many monsters you’ve defeated or coins you’ve collected. That’s kinda like conversion tracking but for your website. It shows you what people are doing, like signing up for newsletters or buying stuff. This helps you figure out what’s working and what’s not.

How to Be a Tracking Pro with Gravity Forms?

Step 1: Get Gravity Forms on Your Site

First, you need to add Gravity Forms to your WordPress site. Just go to the place where you add new plugins and search for Gravity Forms. Click install and you’re good to go!

Step 2: Team Up with Google Analytics

Next, you want to connect Gravity Forms with Google Analytics. This is another cool tool that shows you who’s visiting your site and what they’re doing. To do this, go to your Gravity Forms settings and put in your Google Analytics ID (it’s like your gamer tag but for websites).

Step 3: Know When You Score Points

Now, you want to know when someone fills out a form, right? That’s like scoring points in a game. You can set this up in Gravity Forms under “Confirmations.” Just pick “Google Analytics” and give it a name like “High Score” or something.

Step 4: Catch the Quitters

Sometimes people start filling out a form but then leave. That’s like quitting a game halfway. You can track this too! Just find the “Form Abandonment” add-on in Gravity Forms and turn it on.

Step 5: Use Secret Codes (UTM Parameters)

You know how in games you can use cheat codes? UTM Parameters are kinda like that but for tracking. They help you know where people came from before landing on your form. Super useful!


So there you have it! With Gravity Forms and conversion tracking, you can be the master of your website’s universe. You’ll know what people like, what they don’t, and how to make your site even more awesome. So go ahead, start tracking and level up your website game!

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Chris Digital
Chris Digital, tech enthusiast and digital marketer, shares insights on WordPress, SEO, Adsense, online earning, and the latest in graphics and themes.

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